Internet Privacy & Cookies Policy

Caswell House, (the "Community") is committed to protecting and respecting your privacy. Any reference to "we", "us", or "our" in this Policy shall refer to the Community. This Policy has been created in order to demonstrate and inform you of our firm commitment to privacy. The following Policy describes how we collect, protect and use information we receive from visitors to our website (the "Site") or prospective consumers. This Policy applies to information collected through the Site as well as information about you collected through any other means, including information you may provide to us other than on the Site.

The Information We Collect

There are two kinds of information the Site can obtain about you:

        • Anonymous Information: Anonymous Information is aggregate data that web sites use to administer their site. It may include such information as your browser type or your Internet Protocol (IP) address. We may from time to time retain third parties to help us collect and aggregate Site visitor information.




IP Addresses. An IP address is unique string of numbers that is assigned to your computer by your Internet Service Provider (ISP). Web servers automatically identify your computer by its IP address. We use your IP address to help diagnose problems with our server, to administer the Site, avoid hacking attacks on the Site' servers, and may use it to gather broad demographic information.

Cookies. As is the case with many web sites, the Sites use a technology called "cookies", which are small data files that are downloaded onto your computer. The use of cookies is standard on the Internet, and allows us to tailor your visits to the Site to your individual preferences. We may also contract with third party service providers who assign cookies to conduct site tracking for us. These companies use cookies solely to provide us with data about site traffic. Although most web browsers automatically accept cookies, you can change your browser to prevent cookies or notify you whenever you are sent a cookie. Even without accepting a cookie, you can still access most of the features on the Site.

        • Personally Identifiable Information: Personally Identifiable Information is any information that personally identifies you, such as your name, address, email address or your telephone number. Sometimes this personal information is needed when you contact us. We may ask you to provide us with personal information on a voluntary basis in certain areas of the Site. In particular, you may be asked to provide the following information: Name, Address, E-mail Address, and Telephone Number. 




Email Correspondence. Scattered throughout the Site are links or forms that can be used to contact us so you can comment, make a complaint, make suggestions and ask questions. Your email address is required on this form so we can answer your questions, 

 and we want your name, too, so we can address our answer in a professional way. 

How We Use Gathered Information

The information you share with us may be used in a few ways:

        • Anonymous Information: Anonymous Information is used internally for Site administration, troubleshooting and to help improve the quality of the web page. We may share such aggregated, non-personally identifiable information, such as demographics, with existing and prospective business partners and advertisers.





        • Personally Identifiable Information: Personally Identifiable Information collected by us may be used for purposes including administration of the Site and communications with you. We also may disclose Personally Identifiable Information if we are required to do so by law or we in good faith believe that such action is necessary to (a) comply with the law or with legal process; (b) protect and defend our rights and property; (c) protect against misuse or unauthorized use of the Site; or (d) protect the personal safety or property of our users or the public.





        • We may use the information collected to notify you of changes made to our Site, to send you promotional materials, and to determine what information and services users want the most. If you contact us for assistance or support, we may use your information to provide service and support to you. We may also provide the information to third parties who assist us in contacting customers about special offers and other Community services, programs or events that would likely be of interest to you. We may share personally identifiable information, such as demographics, with existing and prospective business partners and advertisers that may be of interest to you.





        • When you submit your information, you agree to be contacted by a Community representative at the telephone number or email address you provided to respond to your inquiry.  You agree that we may use automatic telephone dialing systems and technology to contact you by phone or text message at the telephone number provided, and send you email notifications regarding promotions and related material on senior living options.





We support the right of our visitors to choose. If you decide that you do not wish to receive special offers or promotional communications, you can contact us indicating that you no longer want to receive information relating to the Site.

Access and Correction

You have a right to know about the personal information that we hold about you, including the right to correct, amend or delete the information that we have on file if it is incorrect. If you wish to exercise these rights please contact us.


The Site incorporates appropriate safeguards to protect the security, integrity, completeness, accuracy and privacy of the personal information we have collected. We have put in place reasonable precautions to protect information from loss, misuse and alteration. While on a secure page, the lock icon on the bottom of Web browsers such as Google Chrome, Mozilla Firefox and Microsoft Internet Explorer becomes locked, as opposed to unlocked, or open, when you are just "surfing". Security of information communicated by or to us over the Internet is of utmost concern to us; unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. Please note that your email or other electronic correspondence with us through the Site, like most, if not all, non-encrypted Internet communications, may be accessed and viewed by other Internet users, without your knowledge and permission, while in transit to us. For that reason, to protect your privacy, please do not use email or the contact forms provided through the Site to communicate information to us that you consider protected or confidential. While we strive to protect your personal information, we cannot ensure or warrant the security of any information you transmit to us or through the Site, and you do so at your own risk. Once we receive your transmission, we will use reasonable efforts to ensure its security on our internal systems. Depending on the nature of the inquiry, your communication may be discarded or archived. If you wish, you may contact us instead via telephone at the numbers provided throughout the Site.

Disclosure of Customer Information Through Business Transfers

As we continue to develop our business, we may buy, merge or partner with other companies or businesses, and in so doing, acquire customer information. In such transactions, user information may be among the transferred assets. Similarly, in the event that a portion or substantially all of our assets are sold or transferred to a third party, customer information (including your email address) would likely be one of the transferred business assets.

Our Commitment to Children's Privacy

Protecting the privacy of children is very important to us. The Children's Online Privacy and Protection Act of 1998 ("COPPA") defines a "Child" as anyone under the age of 13. We strictly adhere to COPPA. For that reason, we do not collect or maintain information obtained through the Site from those we actually know are under 13, and no part of the Site is structured to attract anyone under 13.

External Links

The Site may provide links and/or ad banners to various web sites or sponsors that we do not control for your convenience. When you click on one of these links, you will be transferred out of the Site and connected to the web site of the organization or company that you selected. We are not responsible for the nature, quality or accuracy of the content or opinions expressed in such web sites, and such web sites are not investigated, monitored or checked for quality, accuracy or completeness by us. Inclusion of any linked web site on the Site does not imply or express an approval or endorsement of the linked web site by us, or of any of the content, opinions, products or services provided on these web sites. Even if an affiliation exists between the Site and a third-party web site, we exercise no control over linked Site. Each of these linked web sites maintains its own independent privacy and data collection policies and procedures. While we expect our partners, advertisers and affiliates to respect the privacy of our users, we cannot be responsible for the actions of third parties. If you visit a web site that is linked to the Site, we encourage you to consult that web site's privacy policy before providing any personal information and whenever interacting with any web site.

Consent and Jurisdiction

This Site is controlled, operated and administered entirely within the United States. By using the Site, you signify your agreement to the terms of this Policy. If you do not agree with this Policy, please do not disclose any personal information through the Site. This Policy and the use of the Site are governed by the law of the location of the Community. Any claim related to the Site or this Policy shall be brought in a federal or state court of proper venue and jurisdiction within one year after the claim arises. Users of the Site consent to the jurisdiction and venue of such courts as the most convenient and appropriate for the resolution of disputes concerning this Policy. This Policy and the notices outlined herein are not intended to and do not create any contractual or other legal rights in or on behalf of any third party.

Health Information

The information presented on our Site regarding health and health care is informational purposes only. This information does not constitute medical advice, and should not serve as the basis for any medical decision. Please consult with a physician or other medical professional should you have questions. 


While we use reasonable efforts to include accurate and up-to-date information on our Site, the Community makes no warranties or representations as to the accuracy or completeness of the Site's information. We shall not be liable for any damages or injury (including, but not limited to, any special, indirect, incidental or consequential damages) resulting from your reliance on any information provided in the Site. By using our Site, you assume the risk that the material and information may be incomplete, inaccurate, out of date, or may not meet your needs and requirements. In addition, the Community assumes no responsibility, and shall not be liable for any damages to, or viruses that may infect, your computer equipment or other property as a result of your access to, use of, or browsing the Site, or your downloading of any material, text, or graphics from or through the Site.


You agree to indemnify and hold the Company harmless from any claim or demand, made pursuant to the provisions herein, under the Digital Millennium Copyright Act, under the Copyright Act of 1976, the Lanham Act, or claims arising under any other statute or law, including reasonable attorneys' fees, made by any third party or federal agency due to or arising out of your breach of these policies, your use of this Site, or your violation of any law or the rights of any third party.

Special Notice to California Residents

Under the California Civil Code, residents of the State of California that have provided any Personally Identifiable Information to us have the right to request a list of all third parties to which we have disclosed Personally Identifiable Information during the preceding year for direct marketing purposes. Alternatively, the law provides that if we have a privacy policy that gives either an opt-out or opt-in choice for use of Personally Identifiable Information by third parties (such as advertisers or affiliated companies) for marketing purposes, we may instead provide you with information on how to exercise your disclosure choice options. We qualify for the alternative option; we have established this Policy that provides you with details on how you may either opt-out or opt-in to the use of your Personally Identifiable Information by third parties for direct marketing purposes.

If you are a California resident and request information about how to exercise your third-party disclosure choices, please send a request to us with a preference on how our response to your request should be sent.

Updates or Modifications to Our Privacy Policy

We may change, modify, add and/or delete all or portions of this Policy at any time, at our discretion, and modifications are effective upon being posted on the Site. If we decide to change this Policy, we will post those changes on the home page of the Site and any other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. You are responsible for reviewing this Policy periodically to ensure that you are aware of any changes to it. If we make material changes to this Policy, we will notify you by means of a notice on the Site's home page.

Account Revisions, Revoking and Deleting Personal Information

We welcome your questions, comments and all feedback pertaining to your privacy or any other issue with regard to the Site.

At any time, you may revoke your consent, cease further use of your email address to send you updates, and direct us to delete the information you have supplied. Although it is not always possible to remove or modify such information, we will make reasonable efforts to do so. If you have given us information for one of those third parties we mentioned above and we have already passed it on, we cannot delete or change the information.

In the event that you have given us Personally Identifiable Information in the past and then have second thoughts or want to update it, please contact us through the Site.

Last Modified: July 30, 2021.


HIPAA is the Health Insurance Portability and Accountability Act of 1996, as amended. Under HIPAA and its accompanying regulations, we are required to maintain the privacy and security of your protected health information, or PHI.  We must follow the duties and privacy practices described in the below Notice of Privacy Practices and give you a copy of it.  We will let you know promptly if a breach occurs that may have compromised the privacy or security of your PHI.


Effective July 30, 2021



We are required by law to maintain the privacy and security of your Protected Health Information ("PHI") and to provide you with notice of our legal duties and privacy practices with respect to PHI. References to "you" or "your" means the Resident. References to "we" and "our" include the Community and its affiliates and/or related entities. An affiliated covered entity is a group of organizations under common ownership or control who designate themselves as a single affiliated covered entity for purposes of compliance with the Health Insurance Portability Accountability Act of 1996, as amended ("HIPAA"). The Community, its employees, workforce members, and members of the Community's affiliated covered entity who are involved in providing and coordinating healthcare are bound to follow the terms of this Notice of Privacy Practices ("Notice"). For a complete list of the members of the Community's affiliated covered entity, or if you have any questions about this Notice, please contact the Community's Executive Director.

PHI is information that may identify you and that relates to your past, present, or future physical or mental health or condition, the provision of healthcare products and services to you, or payment for such services. This Notice describes how we may use and disclose PHI about you, as well as how you obtain access to such PHI. This Notice also describes your rights with respect to your PHI. We are required by HIPAA to provide this Notice to you.

The Community is required to follow the terms of this Notice or any change to it that is in effect. We reserve the right to change our practices and this Notice to make the new Notice effective for all PHI that we maintain. If we do so, the updated Notice will be posted on our website. Upon request, we will provide a hard copy of the revised Notice to you.

We will let you know promptly if a breach occurs that may have compromised the privacy or security of your PHI.

We will not use or share your information other than as described here unless you tell us we can in writing.  If you tell us we can, you may change your mind at any time.  Let us know in writing if you change your mind.


The following categories describe the ways that we may use and disclose your PHI without your prior authorization. Not every permissible use or disclosure will be listed in this Notice. Note that some types of PHI, such as HIV information, genetic information, alcohol and/or substance abuse records, and mental health records may be subject to special confidentiality protections under applicable state or federal law and we will abide by these protections.

    • For Treatment-We can use your PHI for providing personal care, medication administration, and other assisted living services to you and can share your PHI with other professionals treating you.  Example: A doctor treating you for an injury asks us for information related to your health.

    • For Payment-We use and share your PHI to bill and get paid by health plans or other payor parties.  Example: We give information about you to your health insurance plan and to your representative so they can pay for your services.

    • For Healthcare Operations- We use and share your PHI to run our Community, improve your care, and contact you when necessary.  Example: We may use information about you to review our services and evaluate the performance of our staff.

We may share your information without your written authorization in other ways-usually in ways that contribute to public good.  We must meet many legal requirements to do this.  This includes:

    • Help with public health and safety issues-We can share PHI about you in certain situations such as preventing disease, helping with product recalls, reporting adverse events related to medications, reporting suspected abuse, neglect, or domestic violence, or preventing or reducing a serious threat to anyone's health or safety.

    • Do research-We can use or share your information for health research.

    • Comply with the law-We will share your information with health oversight agencies if the law require it, including with the Department of Health and Human Services if it wants to see that we're complying with federal privacy law.

    • Respond to organ and tissue donation requests-We can share PHI about you with organ procurement organizations.

    • Work with business associates- There are some services we provide through contracts with third parties who perform services on our behalf. These third party service providers, referred to as Business Associates, may include medical directors, outside attorneys, billing services, and auditors. We may share your PHI with Business Associates so they can perform services for us.

    • Work with a medical examiner or funeral director-We can share PHI with a coroner, medical examiner, or funeral director when an individual dies.

    • Address workers' compensation, law enforcement, and other government requests-We can use or share PHI about you for workers' compensation claims, for law enforcement purposes or with a law enforcement official, for health oversight agencies for activities authorized by law, and certain special governmental functions (such as national security).

    • Respond to lawsuits and legal actions-We can share PHI about you in response to a court or administrative order, or in response to a subpoena.


When it comes to your PHI, you have certain rights.  This section explains your rights and some of our responsibilities to you.

        • We will provide a copy or summary of your PHI, usually within 30 days of your request.  We may charge a reasonable, cost-based fee.

            • You can ask to see or get an electronic or paper copy of your medical record and other PHI we have about you. Ask us how to do this.Get an electronic or paper copy of your medical record.

        • We may say "no" to your request, but we'll tell you why in writing within 60 days.

            • You can ask us to correct PHI about you that you think is incorrect or incomplete. Ask us how to do this. Ask us to correct your medical record.


        • We will say "yes" to all reasonable requests.

            • You can ask us to contact you in a specific way (for example, home or office phone), or to send mail to a different address.Request confidential communications.


        • If you pay for a service or health care item out-of-pocket in full, you can ask us not to share that information for the purpose of payment or our operations with your health insurer-We will say "yes" unless a law requires us to share that information.

            • You can ask us not to use or share certain PHI for treatment, payment, or our operations-We are not required to agree to your request, and we may say "no" if it would affect your care. Ask us to limit what we use or share.


        • We will include all the disclosures except for those about treatment, payment, and health care operations, and certain other disclosures (such as any you asked us to make).  We'll provide one accounting a year for free but will charge a reasonable, cost-based fee if you ask for another one within 12 months.Get a list of those with whom we've shared your information.

            • You can ask for a list (accounting) of the times we've shared your PHI for six years prior to the date you ask, who we shared it with, and why.


        • You can ask for a paper copy of this notice at any time, even if you have agreed to receive the notice electronically.  We will provide you with a paper copy promptly.Get a copy of this privacy notice.


        • We will make sure the person has this authority and can act for you before we take any action.Choose someone to act for you.

            • If you have given someone medical power of attorney or if someone is your legal guardian, that person can exercise your rights and make choices about your PHI.


You can ask us how to do each of these things.


For certain PHI, you can tell us your choices about what we share.  If you have a clear preference for how we share your information in the situations below, contact us.  Tell us what you want us to do, and we will follow your instructions.

    • In these cases, you have both the right and the choice to tell us to:

        • Share information with your family, close friends, or others involved in your care


        • Share information in a disaster relief situation


        • Include your information in our facility's directory.


If you are not able to tell us your preference, for example if you are unconscious, we may go ahead and share your information if we believe it is in your best interest.  We may also share your information when needed to lessen a serious and imminent threat to health or safety.

    • In these cases, we never share your information unless you give us written permission:

        • Most Marketing purposes


        • Sale of your information


        • Most sharing of psychotherapy notes


    • In the case of fundraising:

        • We may contact you for fundraising efforts, but you can tell us not to contact you again.


If you provide us with a written authorization to release your information for any reason, you may later revoke that authorization to stop future disclosures at any time.


You can complain if you feel we have violated your rights by contacting us using the information in this Notice.  If you are concerned that we have violated your privacy rights or if you disagree with or have questions about any decisions we have made regarding access or disclosure of your PHI, or if you have requests or questions, please contact: (type: "Community Hotline" in text field)


text 828-383-8220

You may also file a complaint with U.S. Department of Health and Human Services Office for Civil Rights by sending a letter to 200 Independence Avenue, S.W., Washington, DC 20201, calling 1-877-696-6775, or visiting

We will not retaliate against you for filing a complaint.


We can change the terms of this Notice, and the changes will apply to all information we have about you, including PHI received before the changes.  The new Notice will be available upon request, posted prominently in our office, and on our website.

Tours available every day, including weekends
Tours available every day, including weekends
Send us your details and we'll be in touch about our tour availability.
Send us your details and we'll be in touch about our tour availability.
Thank you! We'll reach out shortly to finalize a date and time for your tour.
Thank you! We'll reach out shortly to finalize a date and time for your tour.